Blagger’s Blog- Trump’s lost it, Apple slowdown, creative ads

Quote of the Week


“To quote Steve Bannon, he’s lost it.”

Michael Wolff, author of Fire & Fury, referring to the book’s subject, US President Donald Trump.

Weekly High

At Smoking Gun PR we hugely appreciate any and all creative exploits. As such the new ad for file sharing service We Transfer was always going to resonate. Fine work on this one to say the least.

Weekly Low


We love Apple products, that’s for sure, but what we don’t love is how the tech giant just admitted to actively slowing down old models of the iPhone to try and ‘help’ with battery life. Or, to most users, potentially encourage unnecessary upgrades. Not really fair.

Need To Know

*South Koreans will spend more than a quarter of their daily media time on smartphones this year.

*Tobacco firm Philip Morris has an interesting new ad campaign— promising to help people give up smoking.

*Digital streaming is behind the biggest rise in UK music sales for two years.

Just In Case You Missed Us

This week on the blog we have been musing over whether 2018 will be a great year for the perception of PR as an industry given the number of major scandals and reputation disasters that came with 2017.

The Blagger’s Blog is Smoking Gun PR’s weekly roundup of media news, sans effort