Tennent’s lager offers a great example of how to make the most of the country’s biggest talking point this week, erecting this hoarding by the River Clyde in Glasgow as the snow continues to fall, bringing Britain to a standstill in some areas
Talk about missed opportunities. US airline Delta somehow didn’t realise the incredible potential presented by carrying the entire gold-medal winning American curling team back from the Winter Olympics. No upgrades, no lounge time, nobody on social media could believe the response.
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The latest edition of our newsletter was published this week. To close February Rick Guttridge, our MD, considers the importance of consistent ethics in business, we look at the most controversial decisions ever made by social networks, offered an overview of Unilever’s ad battle against Google and Facebook, provide a case study of our efforts to promote a music festival last year, and round up all the latest in-house news.
The Blagger’s Blog is Smoking Gun PR’s weekly roundup of media news, sans effort