This week we’re delighted to announce that Smoking Gun has been nominated for Best Consumer PR Campaign by AMEC for our work with Childs Farm. The shortlist recognises the best in comms measurement and evaluation.
Proof it’s not just BBC presenters falling foul of mistakes this week, ITV’s Good Morning Britain presenter Kate Garraway was mortified to discover her stylist had left a hair roller in and let her go on-air. Not the most professional look.
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This week on the blog we have shared seven steps (and stats) to developing a PR strategy with social media at its heart, and suggested some questions every brand needs to ask before deciding to bring public relations in-house or outsourcing the job.