Case Files

PR today: Turning crisis into a testamen...

You can paint it whichever way you want, the truth of the matter is my industry- and its associated fields,…

Read more

Cleaning up: Why Facebook still isn’t ...

Supposedly the world’s favourite social network, despite its popularity and usefulness, I can’t help but feel companies have good reasons…

Read more

Should marketers have nightmares about e...

In 1991 the director James Cameron unleashed his vision of the near-future, and with it the wrath of Skynet, an…

Read more

From Manchester with love: SGPR responds...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

Read more

The inevitable death of punk: Brands can...

From challenger companies to rebel firms, edgy start ups to industry disruptors, for more than a decade now we’ve been…

Read more

Just how much is your CEO really worth t...

Earlier this year we published a blog post- Brand marketing: Good for me, or good for all. Based on figures…

Read more

7 things I’ve learned in 7 years of ru...

By Rick Guttridge This year Smoking Gun PR hits seven. Founded back in 2010 on the principles of accountability, transparent…

Read more

Want more?

We are not all born ingenious PR inventors. Save yourself the trouble of finding one by signing up to our free monthly newsletter.

2018 in the Smoking Gun study

For the final chapter in our 2018 almanac— rounding up all the comms, PR and marketing industry news— we run down biggest events that have happened here at Smoking Gun HQ.

Read more

2018’s Christmas ads prove many brands...

Our MD Rick Guttridge considers what this year’s Christmas ads say about the comms and marketing sectors, and tells washed up ‘creatives’ to make way for professionals with real ideas.

Read more

November 2018 in the Smoking Gun study

All the latest news from Smoking Gun in Manchester— new team members, new client contracts, more major awards and a month’s worth of exceptional brand results.

Read more

5 reasons Quora should be part of your 2...

Not familiar with Quora? Chances are by this time next year you will be. We jump the gun to give you a head start on the Q&A community that delivers businesses, products and services a huge global audience, for free.

Read more

How to run a user generated social media...

The latest in our how to guides tackles one of the most powerful but potentially dangerous types of social media campaign. Our in-house experts talk you through utilising User Generated Content.

Read more

Even if he’s not guilty this is a huge...

Inspired by recent headlines, Smoking Gun’s MD Rick Guttridge makes it clear that brands cannot forget that the truth will always out— from the ethical to environmental.

Read more