Case Files

GDPR – Comms disaster of the decad...

Opt-in or opt-out, despite the deadline now having passed for businesses to clean up their processes with regard to storing…

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No kidding: April Fools in the fake news...

Picture the scene. It’s 1987, and Cold War tensions are running pretty hot. From nowhere, photos emerge showing two of…

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2018 must deliver consistent business et...

They say be careful what you wish for. I’d say be incredibly cautious about who you choose to work with.

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Social media trust falls to historic low...

In the ten years since his brainchild was launched there have been very few occasions when I’ve said ‘Mark Zuckerberg…

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PR today: Turning crisis into a testamen...

You can paint it whichever way you want, the truth of the matter is my industry- and its associated fields,…

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Cleaning up: Why Facebook still isn’t ...

Supposedly the world’s favourite social network, despite its popularity and usefulness, I can’t help but feel companies have good reasons…

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Should marketers have nightmares about e...

In 1991 the director James Cameron unleashed his vision of the near-future, and with it the wrath of Skynet, an…

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From Manchester with love: SGPR responds...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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PR agency thoughts: Did Earth Day say mo...

From porn sites to big tech and fast fashion, should we welcome climate advocates irrespective of individual records or call companies out for double standards? PR agency food for thought.

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April 2019 at Smoking Gun HQ

All the latest news from Smoking Gun PR in Manchester, including a gluttony of national and international award nominations, a major new client and more.

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March 2019 at Smoking Gun HQ

A night on the red carpet, women in leadership, Goldman Sachs, PRCA digital, in-house fundraising. Here’s what you missed by not working in Smoking Gun’s office.

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After shock: Emotion, empowerment and fu...

Shock advertising fatigue is rife, leaving charity PRs and marketers two choices. Push the limits, or think differently. Here’s how to do the latter.

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8 films about social media (and what to...

Social media impacts on almost every aspect of life, as this list of movies inspired by digital worlds prove— from fake influencers to content censors.

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Social media agency update: Introducing ...

It’s one of the biggest social media shifts in years, as Instagram lets 1billion monthly buy direct from brand posts. Don’t get left behind.

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