Case Files

How to create a social media campaign fo...

There’s no definite answer when it comes to asking how to make a social media campaign that works, but there are steps to take that can maximise your efforts for good.

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Usage insights: The time well-spent move...

How much time do you spend per day on your favourite apps? How about per week? The figure is likely…

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9 tips for recruiting through social med...

How do you find the best talent for your business? Where are the standout candidates hiding? What are the best…

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Social media agency: 15 facts and stats ...

The world’s number one professional social network, LinkedIn just turned 15 years young, making it the oldest of the biggest…

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Last orders- Is Wetherspoons’ soci...

Over the weekend news hit that the UK’s best-loved cut-price pub chain was closing all its social media accounts— both…

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Hot Cross Guns: The Taste Test

The guns fancy themselves as ‘taste pioneers’ and have recently taken to taste testing all things festive. Having given Easter…

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Fear v social media, and your PR campaig...

Businesses have never been more aware of how potentially damaging social media can be to a brand’s reputation. But this shouldn’t put…

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Shared controversy: 5 moments social net...

Socmedia has been causing a scene since inception. Brand wildfires, hacked elections, cyberbullying, frontline reporting; it’s all going off, but…

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Social media agency: Germany, privacy, F...

Since the beginning of 2018, Smoking Gun has been covering the increasing lack of trust between consumers and social media— and…

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Social media agency update: Introducing ...

It’s one of the biggest social media shifts in years, as Instagram lets 1billion monthly buy direct from brand posts. Don’t get left behind.

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What the EU Content Directive may mean f...

Millions petitioned and thousands protested it, but new European Union copyright laws have been passed. Here’s what content marketing pros need to know.

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Social media agency top tips for organic...

While there’s no one-size-fits-all social media marketing model, we’ve listed some key points to help your brand make the most out of its Twitter presence.

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We asked bloggers about the sponsored po...

Following renewed regulations regarding brands and influencers, we spoke to three of our favourite bloggers to get their opinion.

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All change on the Facebook front: Messen...

Facebook’s announcement that its future will combine WhatsApp and Instagram with Messenger at its core is good for brands, marketers and PRs. Here’s why.

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How to… give consumers digital marketi...

A report from Stackla shows a gap between digital marketing content people want, and what brands deliver. Here’s how to get ahead of the digital pack.

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