Brand Stakeholder Analysis
As a public relations agency we pride ourselves on our analytical strength. We’ve also won awards to the same effect. So our staff can offer a huge range of insights into what’s being said about your brand, when and by who. More so, they can advise and take the necessary action to improve those views.
Allow us to audit the public perception of your firm, taking into account its key stakeholders- customers, political and industrial figureheads and the media. That way we can establish a clear picture of how people see the company. Then let us work on developing and heightening that image, thus improving the firm’s standing in that marketplace.
By analysing social media sentiment and engagement, press coverage and mentions, along with current and potential opportunities to see we can manage and gauge what’s already there. But, better yet, we’d love a chance to build on it too. Because no matter how pro-actively a businesses reacts to comments or criticisms, very few can say there isn’t still some room for improvement.
We’ll push the brand in established directions and fresh pastures alike, or cement the reputation of a new startup, nurturing its PR presence from the ground up. Insights and measurement are our speciality- just as the Chartered Institute of Public Relations, which has commended us for our ability to analyse and provide brands with a clear insight into how the reputations of our clients are performing against competitors in their industries. It’s a high benchmark to set, but one we believe anyone working with us thoroughly deserves.