The bizarre time warp of some e-cigarette advertising

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  If anyone has paid a visit to The Drum today then the rather interesting article ‘Tips on how to market controversial products‘ may have caught your eye. It certainly did with us, anyway. The supporting image shows a chap preparing to chuff down on an electronic cigarette, which is a logical choice given these nicotine delivery devices are divisive….

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Heartwarming Animal Advert

This Sunday it’s the Superbowl, which in America means a massive party, massive advertising budgets and amazing new adverts designed to get the world talking. However ahead of our review of the advertising action on Monday, we felt we had to share this heart warming advert by Budweiser.  

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The Blagger’s Blog 29th November 2013

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A weekly roundup of media news and talking points, sans effort Thought for the Week “It would be intolerable if this time next year, on the second anniversary of Leveson, the public was still worse off than it was before this entire mess started.” Former Sun editor David Yelland discussing the press’ proposed self regulation and rejection of the Royal…

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Selling fear, scaring consumers and mocking advertisers

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Advertisers have long been toying with covert crowd sourcing, taking unsuspecting consumers and placing them at the centre of a campaign. It’s a great idea, albeit you need an original concept to pull it off. Get it right, and the potential for that content to go viral is huge. Everyone enjoys watching a good prank, and few people are put…

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The Blagger’s Blog 15th November 2013

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A weekly roundup of media news and talking points, sans effort Thought for the Week “The choice is to use the same truck either to distribute food or collect bodies.” Alfred Romualdez, the mayor of Tacloban, commenting on the speed at which aid is arriving in the Philippine city, which was devastated by Typhoon Haiyan, resulting in a death toll that…

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