Guest Post: Should Your Business Be On Instagram?

Today we have a guest post from Alex Goodwill, talking us through the key to Instagram growth for your brand. Enjoy! Even if your business is not considered to be a visual one, you could still benefit from setting up an account on Instagram. The photo based social network currently boasts more than 150 million active users and it is...

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Boosting Your Pinterest Followers In 5 Minutes or Less – Guest Post

Today we have a guest post from Alex Goodwill, talking us through the key to Pinterest growth for your brand. Enjoy! Pinterest presents a unique opportunity to both drive traffic and generate leads. The majority of content found on Pinterest boards is actually re-pinned from another user. This means that whenever someone re-pins your content they are effectively sharing it...

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PR Then & Now – an infographic

PR Then & Now In a world which is constantly developing, no industry is static, as such this week’s infogrpagic looks at the changes which have occurred in the PR industry. Although the stats quoted are American-centric the the same changes can be seen over on our side of the pond too.     A hat tip to inkhouse who created the infographic.

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Infographic: 2013 Year of the Selfie

As the year draws to a close and we focus on 2014, we at Smoking Gun decided to look back at one of the biggest social media growths of the year – the selfie. So big was this development “selfie” has now been included in the dictionary. In this week’s infographic we look at some of the fastest growing sub-genres...

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Infographic – Most Mentioned Brands by Jay Z

At Smoking Gun we are often called on to arrange celebrity seeding for our clients and this is always easier when you know certain celebrities are fans already, for instance Stuart Maconie, Vernon Kay and Tom Parker (The Wanted) are all fans of Greenhalgh’s. As such this week’s infographic shows the brands that rapper and entrepreneur Jay Z likes to name...

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