Today’s big PR question- is paper dying?

12056608-Indian-Ocean-landscape-Seychelles-Old-postcard-Isolated-on-white-background-Stock-Photo While the jury is out, to some extent, when it comes to the exact date which marked the start of the art of paper making- after all, they didn’t have that much to write their records on- educated minds would suggest the very first sheet was produced during the Eastern Han dynasty of ancient China, which spanned 202BC – AD220. Since then,...

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The Blagger’s Blog 17th April 2015

Vintage typewriter 2 A weekly roundup of media news and talking points, sans effort   Quote of the week “I don’t think you need damage to be a good writer but you have more experience of extremities.” Shameless writer, Paul Abbott, discussing his new series, No Offence, in The Guardian.    Weekly High In response to the so-called ‘gag law’, which comes into...

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How to do PR in a post-PR world

gwn-food-stamps-nom-jpg So this week the Twittersphere has been awash with negativity. Some of which is understandable, some simply serves to prove the point that there’s plenty wrong with the somewhat anonymous digital world. Following the dismissal of Jeremy Clarkson the rumour mill began churning out speculative stories concerning the imminent appointment of Sue Perkins as a new host for Top Gear. A...

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Superbowl 2015 = Super Ads (and powerful messages)

Esurance - Bryan Cranston They’re often a Monday morning talking point, even over this side of the pond, and this year’s Superbowl adverts, sandwiched between Katy Perry and a win for Brady’s bunch, didn’t disappoint.   There was dog saving horses, tonnes of love for dads, a Walter White cameo and a relatable take on choosing a plane mate from the creative brains at...

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