PR experts and #GE2017: How the election result happened in public relations speak

Theresa-May Just seven days ago the country looked rather different to what we see today, politically at least. The 24-hours before the snap General Election called by Theresa May’s Conservative Party was defined by last-ditch attempts by all concerned to win over the electorate- from mud-slinging and character assassinations to door-knocking and social sharing, it seemed everyone was getting involved in...

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7 times social media campaigns went sour

5926ff9a1600002200ddccf8 The old media mantra used to be never work with children or animals. These days you can add to that ‘or the public as a whole, online, unless you really know exactly what you’re doing’. For brands, sometimes playing the social media game is far from safe, and winning is never easy. It’s impossible to tell when a campaign might...

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Event PR (gone wrong): Learnings from Fyre Festival

IMG_0302 It was supposed to be one of the world’s most exclusive and luxurious boutique music events, with rapper Jah Rule at the helm. The reality was some dry white bread with a slice of reformed cheese and aneamic-looking salad shoved in a polystyrene carton, chaos, cancellations, and punters stranded on a private island. OK, so on the face of it...

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The inevitable death of punk: Brands can’t be pirates forever

88798858_gettyimages-138336416 From challenger companies to rebel firms, edgy start ups to industry disruptors, for more than a decade now we’ve been told the most exciting businesses are those rejecting mainstream thinking, and striving to be rule-breakers. But I say their days are numbered from the start. Those who disagree should probably take one look at the evidence. Facebook, for example, was...

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Blagger’s Blog- The snap election special

IMG_0271 The Blagger’s Blog – a weekly roundup of media news, sans effort

Quote of the week

“Hitler promised not to invade Czechoslovakia, Jeremy. Welcome to the real world.” Peep Show’s Mark Corrigan, quoted by @thatgirlkath on Twitter, subsequently retweeted over 10,000 times, in reference to Theresa May’s decision to hold a snap general election in June, despite...

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