As one of our most senior team members, you might expect Sarah Twyman to be a seasoned public relations veteran with a passion for seeing big ideas brought to life, and a desire to thrust brands into the spotlight, irrespective of their size or budget. But all that would really be an understatement.
With more than 12 years in the industry behind her, Sarah has had time to specialise, carving out a niche for herself in the fashion and beauty sectors, whilst also developing her skills across the playing field. The end product being an enviably knowledgable professional who places creativity and insights at the centre of her work, crafting innovative campaigns for companies before providing them with the results to prove exactly what she has achieved on their behalf.
Hence her being such a good match for Smoking Gun.
Originally hailing from Kent, but having spent seven years working in London after graduating from UCLan with a degree in Journalism and Fashion Promotion, Sarah boasts an intimidating list of household brand names, all of who she has assisted in garnering attention from the public and press alike. From major supermarket chains and hotels brands to some of the most recognisable firms in the FMCG marketplace, she brings to our office a strategic mind full of unique concepts- exactly the kind of tour de force our clients deserve.
Sarah’s favourite book is 1000 Splendid Suns by Khaled Hosseini for many reasons, not leas the fact it’s one of the only stories to ever make her cry.