Blagger's Blog- Curb, sexism for kids, and Snapchat for oldies
Quote of the Week
“Putting the tat in Tatton.???
This week, in addition to getting down to some very hard work for our beloved brands, we’ve also been getting very excited about the upcoming series of Curb Your Enthusiasm, arguably the finest awkward comedy ever made. The trailer alone is enough.
Usborne has been branded a ‘serial offender’ when it comes to promoting sexist views and gender stereotypes this week, with its latest infringement on standards coming in the form of the extract above, taken from a book called ‘Growing Up For Boys’. An apology has been issued but this is still one big fail.
Need to know
- Older Snapchat users are ‘more open’ to brands on the platform than its younger core audience.
- Good Customer service is no longer a selling point for consumers, but is instead an expected standard, according to First Direct which is repositioning its brand.
Just in case you missed us
The latest edition of our newsletter arrived this week. MD Rick Guttridge explains why Facebook should do more to protect your brand, we run through 6 product relaunches that actually worked, consider the rise in brand destination experiences, offer a case study in how to use PR effectively, and update you on the latest in-house news. Meanwhile, we’ve been blogging about a perceived bias that favours non-white models for campaigns, why graduates are more employable with work experience, and asked whether the entire advertising sector is doomed with budgets being cut back significantly and key players jumping ship.
The Blagger’s Blog is Smoking Gun PR’s weekly roundup of media news, sans effort
Looking for more advice on PR, social media, and marketing? Why not get in contact or submit a brief to inject a little ingeniousness into your brand.