Consumer PR: Raising Silentnight’s Sleep Army
Consumer PR Objectives Consumer PR client Silentnight needed a campaign strong enough to cut through the noise of the pandemic,…
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Case Files
Consumer PR in a Pandemic: Go Outdoors
Consumer PR: Objectives As the Coronavius pandemic hit and brands sought ways to support and connect with consumers, as experts…
Read moreCharity PR: Prevent Breast Cancer
Charity PR: Objectives With the pandemic putting breast screenings on hold, lockdown became a critical time for both breast cancer…
Read moreBrand Voice Workshop: Willerby
Brand Voice: Objectives At Smoking Gun, we help organisations simplify what they stand for, increase the impact of their brand…
Read moreConsumer PR in a Pandemic: Silentnight
Consumer PR: OBJECTIVES As the Coronavius pandemic turned the world upside down and the UK went into lockdown, for many…
Read moreConsumer PR: Supporting Pets Through Covid-19
Consumer PR: Objectives Smoking Gun worked with national animal charity Support Adoption For Pets to launch a consumer PR campaign…
Read moreMother & Baby PR campaign: Piccolo
Mother & Baby PR Campaign: Objectives In 2020, organic baby food brand Piccolo, well loved for its Mediterranean-inspired cooking sauces,…
Read moreConsumer PR Product Placement: Julian Charles
Consumer PR Product Placement: Objectives Our interiors and soft furnishings client Julian Charles asked us to focus our consumer pr…
Read moreConsumer Product PR: Highclere & Silentnight
Consumer Product PR: Objectives Silentnight launched its exclusive ‘Highclere Collection’ to align the ‘Britishness’ of the brand with the heritage…
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