Case Files
Case Files

Content Marketing Campaign: Celebrating International Women’s Day

Content Marketing Campaign Objective Smoking Gun was asked to create a content marketing campaign for International Women’s Day for Interflora….

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GIRLS LET’S SWIM

Brand Voice Workshop Sporting House was a group of companies with disparate purpose… They needed a strategic comms approach that…

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Creative social media content case study: Interflora’s Great British Bloom Off

“Great British Bloom Off is the best thing we’ve ever done, certainly on my watch”  Beth Day Interflora Head of…

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Smoking Gun Sports PR Case Study: Helping Save Our Pools with Sporting...

Smoking Gun donned its Sports PR hat to help Sporting House campaign in support of cash-strapped swimming pools reopening after the coronavirus lockdown.

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Food & Drink PR Case Study: Popping corks with Pink Prosecco

Food & Drink PR ObjectivesSeveral centuries in the making, Italy’s Prosecco Council finally approved the sale of rosé Prosecco. Smoking Gun’s…

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Consumer PR Case Study: Making Flying Flowers take off

Consumer PR Objectives Smoking Gun PR was called in to work on a consumer PR campaign for the relaunch of…

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Consumer PR: Raising Silentnight’s Sleep Army

Consumer PR Objectives Consumer PR client Silentnight needed a campaign strong enough to cut through the noise of the pandemic,…

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Consumer PR in a Pandemic: Go Outdoors

Consumer PR: Objectives As the Coronavius pandemic hit and brands sought ways to support and connect with consumers, as experts…

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Charity PR: Prevent Breast Cancer

Charity PR: Objectives  With the pandemic putting breast screenings on hold, lockdown became a critical time for both breast cancer…

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