How to… effectively manage an onli...
Social media is widely seen as essential for business. From blogs to tweets, Facebook Pages and more, here’s our quick guide to spending online time wisely.
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Recommended viewing – How to use T...
Three essential videos for those who have ever felt unsure as to what to do on Twitter. Courtesy of Amazing Video Tours here’s Listening, Engaging and Tweeting, explained.
Read moreHow to… blog (properly)
80% of global companies know they need one, but very few understand why. Read our basic guide to making weblogs work for you and get the upper hand.
Read moreRecommended viewing – why online v...
By 2014 90% of internet traffic will be video. Click here for this and more reasons why you need to be using video content online, all explained with a video.
Read moreHow to… create an effective social...
Online, in the blink of an ill-thought tweet, your brand’s reputation can be put on the line. That means making sure staff understand appropriate social media communications is essential.
Read moreHow Search engines work – video ex...
Ever wondered how search engines actually work? Its essential to understand it before you can even begin your search engine marketing campaign. This video from Google reveals all.
Read moreRecommended Viewing – LinkedIn...
From the horse’s mouth, as it were, the folk at LinkedIn guide you to SME fame and fortune.
Read moreHow to… avoid a brand crisis
A company’s reputation is in the hands of consumers. Fires can start with barely a catalyst, so making sure you know how to douse the flames is essential.
Read moreRecommended Viewing – How Google w...
Straight from the horse’s mouth, as it were, here’s Matt Cutts, a quality engineer at Google, talking about how the world’s most popular search engine scours the internet based on our search terms, and, more importantly, sorts the results.
Read moreCase studies of using PR to build brand ...
Ready to get serious about your company’s growth in 2022? Smoking Gun uses strategic PR to win hearts and minds…
Read moreBlog post: A new era of brand influencer...
How athletes became the celebrity icons of 2021 Sporting superstars such as Naomi Osaka, Simone Biles and British teenage tennis…
Read moreDigital PR; our top 5 favourite campaign...
As digital PR experts, we understand that commanding space in a digital world is integral to any brand’s success, and…
Read moreSenior Account Executive – JOB OPP...
PR Senior Account Executive job: Smoking Gun has opened a PR Senior Account Executive job in Manchester and welcomes applicants…
Read moreSocial Media Marketing: A Fleeting Thoug...
In an age where social networks are repeatedly and unashamedly copying features from their rivals, it came as no surprise…
Read moreData Driven Digital PR Campaigns
Good quality data should be an asset every digital PR strives to achieve within a campaign. This, coupled with ideation,…
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