Case Files

Going to hold it against Britney?

Manchester PR agency offers its take on Britney Spears’ new product placement car crash pop promo

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Human Robots

Android has become the world’s leading smartphone operating system, which should cause no end of fuss at Apple, Nokia and RIM.

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Wish you were here

GPS based applications for smartphones are nothing new. These days things have come a long way since Foursquare, what with Facebook Places and now Google Latitude both on the map. But are they really a good idea?

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iPhoneography- another word for nothing?

As a good PR agency new trends interest us enormously. Likewise, we’re inspired by the way language now develops from technology in the communication age.

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Formats for the future

You may have noticed changes are afoot in the world of traditional print media. Glamour and Good Housekeeping launched regional variations last year, and The Independent revealed its new i publication, but it doesn’t stop there. Read on to find out more.

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Check it out… it’s like a virus

Smoking Gun PR takes a look at the viral adverts that have stood out over the years

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What a difference a street makes

Who would have thought that a bunch of people living in two-up, two-downs in Salford would engage a nation with their problematic lives?

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The power of words

Daring campaigns like this are, at times, the best way forward if you’re looking for something memorable, but there’s a point when innovation and impact should be balanced by suitability.

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Hogging the front pages – how to g...

Hogging the front pages of nearly every national is impressive work by anyone’s standards and Smoking Gun PR looks at what’s caught the editor’s attention.

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