Oven Pride asked us to get to work raising awareness of the link between Easter and its oven cleaner – remembering the brand’s tongue-in-cheek tone of voice – and in turn drive sales. We jumped to social media, and looked to the then-new US President for some witty, and tasty, inspiration, winning a CIPR PRide award in the process.
Read moreBritain’s leading sleep expert, Silentnight, was launching its first brand showroom at the intu Trafford Centre in Smoking Gun’s hometown of Manchester. We needed to drive awareness about the event for our Consumer PR client, so this is what we did.
Read moreWhat happened when Smoking Gun was briefed to boost competition entries for one of our favourite FMCG PR client’s annual campaigns? Let’s take a closer look.
Read moreOven Pride wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured the brand did just that.
Read moreBusiness psychology and wellbeing experts Robertson Cooper, along with its Good Day At Work brand, wanted to promote the annual…
Read moreSocial isolation is a growing problem in the UK, particularly amongst our ageing population. This means helping people come together has never been more important. When a client specialising in tackling loneliness approached us for a pre-Christmas event PR campaign, we were happy to lend a hand.
Read moreFinance PR Objectives Smoking Gun was drafted by online financial and investment advice platform OpenMoney to raise awareness around the…
Read moreObjectives When the founders of TestCard first met to discuss plans to develop an at-home UTI test kit and app,…
Read moreFinancial support for parents As experts in personal finance PR, we were delighted to help GuardianCard launch its In Safe…
Read moreSmoking Gun donned its Sports PR hat to help Sporting House campaign in support of cash-strapped swimming pools reopening after the coronavirus lockdown.
Read moreFood & Drink PR ObjectivesSeveral centuries in the making, Italy’s Prosecco Council finally approved the sale of rosé Prosecco. Smoking Gun’s…
Read moreConsumer PR Objectives Smoking Gun PR was called in to work on a consumer PR campaign for the relaunch of…
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