Oven Pride asked us to get to work raising awareness of the link between Easter and its oven cleaner – remembering the brand’s tongue-in-cheek tone of voice – and in turn drive sales. We jumped to social media, and looked to the then-new US President for some witty, and tasty, inspiration, winning a CIPR PRide award in the process.
Read moreBritain’s leading sleep expert, Silentnight, was launching its first brand showroom at the intu Trafford Centre in Smoking Gun’s hometown of Manchester. We needed to drive awareness about the event for our Consumer PR client, so this is what we did.
Read moreWhat happened when Smoking Gun was briefed to boost competition entries for one of our favourite FMCG PR client’s annual campaigns? Let’s take a closer look.
Read moreOven Pride wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured the brand did just that.
Read moreBusiness psychology and wellbeing experts Robertson Cooper, along with its Good Day At Work brand, wanted to promote the annual…
Read moreSocial isolation is a growing problem in the UK, particularly amongst our ageing population. This means helping people come together has never been more important. When a client specialising in tackling loneliness approached us for a pre-Christmas event PR campaign, we were happy to lend a hand.
Read moreFinance PR:Objectives Covid-19 impacted the way that we, as a nation talk about finances, however this can present new opportunities…
Read moreTravel PR campaign: Objectives Covid-19 saw a huge impact on travel PR, however the brands who maintain media presence at…
Read moreBrand Voice: Objectives At Smoking Gun, we help organisations simplify what they stand for, increase the impact of their brand…
Read moreConsumer PR: OBJECTIVES As the Coronavius pandemic turned the world upside down and the UK went into lockdown, for many…
Read moreConsumer PR: Objectives Smoking Gun worked with national animal charity Support Adoption For Pets to launch a consumer PR campaign…
Read moreMother & Baby PR Campaign: Objectives In 2020, organic baby food brand Piccolo, well loved for its Mediterranean-inspired cooking sauces,…
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