Case Files

Social media marketing advice: Is there ...

How long is a piece of string? Realistically anyone looking for social media marketing advice relating to ‘the best time…

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Rise of the machines: 6 sensationally ef...

Think a chatbot is just for basic customer service? Time for a re-appraisal as we run through the most innovative automatic brand assistants in history.

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Social media masterclass: Turning fans i...

How do you encourage, attract and collaborate with your public social media champions? We talk you through the steps to guarantee superfans come flying in.

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How to start trends with social media ma...

Can we really learn anything from end of year lists? As one brand’s top social media marketing campaigns breakdown goes to show, the answer is yes.

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Instagram social media marketing: Measur...

How can you improve your Instagram output when using the network for social media marketing? Here are a few ideas.

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The demise of Google+ and social media m...

As the world’s leading search engine prepares to call time on its failed social network we consider why this will change nothing in socia media marketing.

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2 summary of the Case Study

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1 summary of the Case Study

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Digital update: Online accessibility can...

While accessibility has long been a requirement for businesses in real life, online accessibility has been much slower to catch…

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When are digital PR campaign fails reall...

It’s always good when someone backs you up. It’s even better when that someone is one of the world’s largest…

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Public polls: Guaranteed digital PR camp...

Everyone likes to voice their opinion, right? The concept lies at the very heart of so much in our lives,…

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Can this Holiday Guide end digital PR ca...

We all know that digital PR campaign fails are like buses. They happen every day. The best way to avoid…

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PR agency thoughts— Do we need Instagr...

                  Last week Facebook took the bold decision to launch a new…

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How will Facebook’s Like cull impact s...

First it was Instagram sending influencers into meltdown. Now it seems that parent network Facebook is looking to follow suit…

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