January 2013 in the Smoking Gun Study


You can’t help but reflect on the last 12 months whilst in the midst of January’s accounting deadline. It was certainly a successful time here at base camp, with year-on-year numbers all pointing in the right direction, and ongoing growth in terms of our client roster. But, with more award nominations, and even more additions to the brand fold, 2013 is already looking even better.
Firstly, it’s our great pleasure to announce Smoking Gun PR is in the running for two Golden Hedgehog Awards. In the northern competition we have been shortlisted in the Best Small Agency of the Year category, along with Consumer PR Campaign of the Year for our work with Nissan, which already picked up the Gold CIPR NW gong for Best Consumer Relations back in November.
As we mentioned last month, our team could also win Best PR and Marketing Agency at the Downtown Manchester Business Awards, so long as the online ballot swings this way. If you haven’t voted already, and would like to show some support, then please click here.
Ceremonies and celebrations aside we’re not content to sit back and relax. Thankfully there has been plenty of work to do of late, following confirmation we will be working with The Kennel Club again after previous efforts for the brand. Record visitors attended the Discover Dogs show we promoted last year, supported by a 25% increase in its Facebook community and improved engagement across its social channels, plus a plethora of targeted media coverage. So there’s plenty of expectation as to what we can now do for the world famous dog competition, Crufts.
It’s also worth noting one of our current ‘could tell you but then we’d have to kill you’ projects features another footballing heavyweight, a signing that will bolster and build on the extensive sports experience staff here at Quay Street already have. And, as a result of these new signings, we have more desks to fill, so follow this link for information on current vacancies at both senior and junior level.
On top of all that, faces from Smoking Gun have also been out and about en masse. In the last few weeks this has included attending the Insight 13 one-day seminar on digital and communication trends, and Search Me, a conference dedicated to SEO, PPC, and all other aspects of search marketing. Plenty of knowledge gained for the future, it’s more evidence that February is set to be our most exciting month yet, albeit these pesky books have to be finished before all that begins…