May 2012 in the Smoking Gun Study


In true spring style this month has been all about new life on Quay Street, with a fresh addition to the team, not to mention all manner of staff enrichment and skill sessions. As such it’s safe to say we’re all feeling refreshed and ready for the impending summer.
With the arrival of June comes another recruit to the Smoking Gun fold. Anne-Marie Bailey is ready to join the team after showing significant initiative as a self starter and launching a successful PR blog, profiling a range of high powered professionals, as part of her post graduate research. She’ll be bringing with her talent in social media, web content and lateral thinking, all of which will be put to good use within our burgeoning client base.
Aside from this we’ve been investing significantly in our current staff too, allowing them to undertake additional training specific to their role and personal development plans. This has ranged from conferences on actionable insights to advanced copy writing and editing workshops, all with one goal in mind; improving the core skill base of our in house team to maintain our reputation for delivering quality coverage via innovative campaigns.
Elsewhere and SGPR representatives have also been on hand at a range of other key industry events in the region. Just yesterday we attended the Technology for Marketing and Advertising expo at Manchester Central, whilst earlier in May we made the most of eConsultancy’s Digital Shorts, with a host of discussions therein on web analytics, social media algorithms, and other subjects vital to our ongoing success.
As you can see then it’s been a fruitful month, and this is before we’ve even mentioned liaising with traditional print media by way of attending the Manchester Publicity Association’s recent lunch, alongside editors from GQ, Shortlist, Top Gear, and Nuts. Useful activities no less, it should go without saying there has also been plenty of time spent hard at work on a range of upcoming initiatives and ideas, not to mention some significant pitches- news on those to follow in the very near future. Busy days indeed, and even busier times to come, we’re already looking forward to the challenges posed by the next few months, and relishing in the prospects ahead.