The Blagger's Blog 18th June 2012

A weekly roundup of talking points, sans effort

Worth the paper it’s printed on?

Last week’s light news success stories included…
…On screen teen idol Robert Pattinson attempting to move into significantly more serious acting roles with a part in David Cronenberg’s Cosmopolis, grabbing 30 articles in the process, in contrast the helicopter crash in Peru that killed 14 only appeared in 5 …
…Grace Jones hula-hooping on stage, as reported in 35 stories, whereas three people were died in an Alabama shooting and only 8 stories ran…
…and finally, Ben Goldsmith and Kate Rothschild’s marriage falling apart, on Twitter, as featured in 33 headlines, whilst Manchester Airport ran out of aviation fuel and only made it into 23 .
(Source: Journalisted)

Weekly high

With cocaine one of the most commonly used drugs in the United Kingdom, and consumption on the increase year after year, work to combat the global problem is as much about destroying its rock n roll reputation as anything else. This latest British campaign tries to do just that- whether it works or not remains to be seen, but it certainly achieves an impact aesthetically.
http://www.youtube.com/watch?v=kftzt4iHJOw

Weekly low

With Shell preparing to start drilling in the arctic plenty of people have voiced concerns about the environmental impact major oil industry could have on one of the world’s most fragile regions. The best way to help drum up support then is probably not to allow internet users to make bespoke adverts using the slogan ‘let’s go’. As this example proves, things didn’t go to plan…
If there is a success story, blunder, or tweeting town you’d like to see included email [email protected] or tweet using #blaggersblog. Happy Friday!