The Blagger's Blog 23rd September 2011
A weekly roundup of talking points, sans effort
Worth the paper it’s printed on?
Last week’s PR success stories included…
… London Fashion Week, which grabbed 86 headlines, whereas the appointment of Bernard Hogan Howe as the new Met Police Chief only appeared in 71 articles…
… Tinker, Tailor, Soldier, Spy premiering, with 54 journalists reporting on the event, while former IMF head Dominique Strauss Kahn broke silence on the allegations he sexually assaulted a hotel maid by admitting to a ‘moral failing’, and only 31 stories appeared…
…. and finally, Novak Djokovic winning the US Open, resulting in 58 articles running, one more than focused on David Cameron and Nicholas Sarkozy’s trip to Tripoli.
This is what you get by combining glamour model Rhian Sugden and testicular cancer. The following video was created for the Male Cancer Awareness Campaign by JWT London, and grabs your attention for a couple of reasons from the word go, then turns into something slightly disturbing, before hitting home with a common sense message that’s guaranteed to stay with you, even if it is just because of the scantily clad focal point.
X Factor made the extremely bad decision to allow Ceri Rees, a tone deaf woman with mental problems, to audition for a fourth time in six years. She was rejected, with her audition lasting around one sixth of the entire show. Later accusations came from a close friend of the failed hopeful that producers from the reality show had invited her back purely for ratings, appalling everyone from mental health charities to Richard Madeley.
Battle of the tweets: Manchester vs London vs Sheffield
Top Manchester #tags (seven days to 23/9/2011)
If Twitter be a window on society then we’re not entirely sure how to comment on the fact that, for the sixth consecutive week, only two topics can be seen as dominant in Manchester. X Factor remains the most popular thing on Earth, ever, though given Ceri Rees-gate that might be about to change (slightly), and even if that happens football will always hold firm, and this week it’s mainly been Man United 3, Chelsea 1… Tottenham Hotspur 4, Liverpool 0.
One to watch: benhibbs (Ben Hibbs- Writer / Journalist; 12,062 followers / 8,931 updates)
Top London #tags (seven days to 23/9/2011)
The Premiership is obviously as high on the agenda in Britain’s capital as it is up north, though there’s a little more acknowledgement here that Arsenal’s loss to Blackburn was significant for both teams. Refreshingly, for none sporting types, people in London have also been listing how things could be improved, meanwhile the glamourous behemoth that is London Fashion Week was obviously the talk of town’s high society.
One to watch: sbtvonline (SB.TV- The UK’s leading youth broadcaster; 42,221 followers / 50,409 updates)
Top Sheffield #tags (seven days to 23/9/2011)
It might just be that in a Steel City with a smaller population than Manchester or London quieter voices shout louder, or half the population of Yorkshire’s second largest town may actually have been watching filthy rich docusoaps and period dramas all week. Either way Downton Abbey, ITV’s Victorian series, and Made In Chelsea, the reality TV show focusing on abhorrently rich socialites, are both trending in Sheffield.
One to watch: chrisspooner (Chris Spooner- Creative designer, avid blogger; 48,481 followers / 8,608 updates)
That was The Blagger’s Blog, a selection of statements, statistics and noteworthy newsies from across the media and social world, amalgamated, allowing the time-starved professional to start a conversation from thin air.
If there is a success story, blunder, or tweeting town you’d like to see included email [email protected] or tweet using #blaggersblog. Happy Friday!