The Blagger's Blog 4th May 2012

A weekly roundup of talking points, sans effort

Worth the paper it’s printed on?

Last week’s light news success stories included…
…Kim Kardashian’s evening with President Obama, a meeting of minds that found a way into 39 articles, whilst hostilities in Sudan escalated and the country drew closer to war, resulting in 26 reports…
…Katie Price’s third marriage, which 32 stories focused on, whereas the £475million pre-tax loss for Barclays in the first three months of 2012 only made it into 21…
…and finally, Gary Neville enjoying commentating on the Chelsea v Barcelona Champions League match, which made 31 headlines, in contrast the Legal Aid bill was  finally submitted for royal assent after 14 defeats in the House of Lords and just 4 stories made it to print.
(Source: Journalisted)

Weekly high

How about this for a coffee break distraction? Take a rather average looking European square, add an American football team, gangsters, paramedics, and confused members of the public and you’re left with PR stunt gold.

Weekly low

In public relations we deal with top secret projects every day, and it’s really important that we don’t send these details out to national newspaper journalists. Looks like it’s time for someone to start applying for a new job then…
http://www.independent.co.uk/arts-entertainment/books/news/harry-potters-secret-is-out-after-pr-slip-gives-the-game-away-2301419.html

Last week according to Twitter


From April 19th-27th the following trends were Twitter’s most popular…

2chainz

25 de Abril

16 & Pregnant

Brian McKnight

TGIFPrize Michael Jackson

#TheVoiceUK

Happy St George’s Day

Happy Earth Day

ZX Spectrum

#ufc145

Great to see Sinclair’s classic console the ZX Spectrum making a posthumus appearance some thirty or so years after it launched. Elsewhere US rapper 2 Chainz might not be big in this country yet but he’s making waves online, whilst St George’s Day beats Earth Day in the popularity stakes, just.

From April 19th-27th the following brands were Twitter’s most popular…

Google Drive

Bank Mandiri Debit Card

Microsoft Sky Drive

AOL On Network

British Gas

From April 19th-27th the following Memes were Twitter’s most popular…

10 Must Follow Tumblrs

#RecomiendaUnLibro

#iadmit

#10factsaboutme

#textsthatgetyouscared

If there is a success story, blunder, or tweeting town you’d like to see included email [email protected]or tweet using #blaggersblog. Happy Friday!